Client: Cooper Lighting
Location: Peachtree City, Georgia
Objective: Give representatives an innovative tool to convey detailed product knowledge, fortify the new INVUE brand, and accelerate sales.
Task: Design and develop a self-contained, interactive CD-ROM catalog that offers three-dimensional product animations with 360º rotation perspectives, assembly/disassembly diagrams, and the ability to capture a 'snapshot' from any angle.
|
Result: An "incredible success," according to Cooper Lighting, that has generated excitement-and revenue. Upon receiving the CD, one agent shared it with a major landscape architecture client. They immediately incorporated the specification and custom INVUE imagery into a Powerpoint proposal for the next morning. Within 24 hours of presenting the CD, it had already helped Cooper win a large job.
Testimonial: "This platform gives our clients the power to dive into product specifications and appearance at a much deeper level than any other brand in the lighting industry." - Patrick Walker, Marketing Manager, Cooper Lighting. |
Graphic Design Animation
QTVRs
Interface Design
Content Design
Software:
Photoshop
Illustrator
Flash
Director
Quicktime Pro
Electric Image |